ABRAJ

For developers

Verified buyers, in your sales office.

On ABRAJ, buyers don’t scroll through listings: they describe their project — city, area, budget, financing, timeline. When a project fits yours, we verify the buyer and book the appointment with your team. You only pay for qualified appointments that take place.

  • MAD 0for a no-show or non-compliant appointment
  • 48 hto confirm or dispute an appointment
  • Morocco + diasporaat your sales office or by video call
  • 3 languagesFrench, English and Darija

What makes us different

Demand comes first.

Buyers already looking for you

Every buyer described their project before hearing about you: unit type, budget, area, financing, timeline. We only propose your project if it fits.

Verified before the appointment

The assistant qualifies, then an ABRAJ advisor calls the buyer and confirms their criteria and financing before booking.

Moroccans abroad, by video

For the diaspora, the appointment can be a video call with your salesperson. It counts as a sales office appointment.

How it works

From demand to appointment.

  1. 01

    Agreement

    Your project, unit types and entry prices, your time slots, the price of an appointment by segment and your monthly cap.

  2. 02

    Matching

    We propose your project to buyers whose project fits: city, area, unit type, budget, timeline.

  3. 03

    Verification and booking

    An advisor verifies the buyer and books the appointment in your slots. Your team receives the full buyer profile.

  4. 04

    Your team closes

    Your salesperson meets the buyer, shows the units and sells. You confirm the appointment within 48 h.

The agreement

The qualified appointment rule.

An appointment is qualified if

  • the buyer’s budget reaches at least the entry price of the unit type;
  • financing is identified: cash, or a mortgage with a matching simulation;
  • the purchase is planned within 6 months;
  • city, area and unit type match your project;
  • the buyer’s phone number was verified by our advisor.

You don’t pay for it if

  • the buyer doesn’t show up: we rebook once, free of charge;
  • they were already in touch with you in the last 90 days;
  • you show, within 48 h, that a criterion was not met;
  • it goes beyond the monthly cap in the agreement.

Our offer

Before, during and after the appointment.

Before

Prepare your project

  • Project sheet and matching criteria
  • Reading of demand in your area
  • Project page on abraj.ma if you wish

During

Bring the right buyer

  • Qualification by the assistant, day and night
  • Verification call by an advisor
  • Appointments in your slots, or by video for the diaspora
  • Buyer profile sent to your team

After

Measure and adjust

  • Appointment confirmation within 48 h
  • Monthly invoice for validated appointments only
  • Reservation tracking to target better

Reporting

You see everything, every month.

A shared dashboard and a monthly invoice, appointment by appointment.

  1. Demandbuyers whose project fits yours
  2. Verified buyersbudget, financing and timeline confirmed
  3. Booked appointmentsin your sales office slots
  4. Validated appointmentsthe only ones invoiced

Our commitments

A clear partnership.

You pay for appointments, not promises

Only qualified appointments that take place are invoiced, at the price set in the agreement.

Your budget under control

A monthly appointment cap, adjustable every month.

No exclusivity

You keep your other sales channels.

Full confidentiality

Your prices, stock and results stay between us.

Tell us about your project

A team member calls you back within one business day to prepare the agreement.

Frequently asked questions

How much does an appointment cost?

The price depends on the project’s segment (affordable, mid-range or high-end). It is set in the agreement, before any commitment.

What if the buyer doesn’t show up?

The appointment is not invoiced. We rebook it once, free of charge.

Is the partnership exclusive?

No. You keep your other channels and set a monthly appointment cap.

Who sells?

Your team. ABRAJ finds, verifies and brings the buyer; your salesperson handles the visit, reservation and deed.

Do video appointments count?

Yes, for diaspora buyers, if they last at least 20 minutes with your salesperson.

Which projects do you work on?

Affordable, mid-range and high-end residential, villas, plots and mixed-use projects in Morocco’s main cities.

What interests you

No commitment · Confidential data